Publications in 2008

• "Es kommt auf die Kommunikation an" (it depends on communication), AHGZ from 04/10/2008: Read  herea statement of Stephanie Zarges-Vogel about the need for an integrated company communication.
• "Die Brille wechseln" (changing the glasses), hospitalityinside.com vom 12.09.2008: Read herea portrait of Stephanie Zarges-Vogel and Burkhard von Freyberg.
• "Talente bieten Wettbewerbsvorteile" (talents are competitive advantages), AHGZ from 29/07/2008: Read herea statement of Burkhard von Freyberg about talent management in the hotel industry.
• "Stärken und Schwächen klar verteilt" (strengths and weaknesses clearly structured), hospitalityinside.com from 25/07/2008: Read hereabout Burkhard von Freyberg's study "Entwicklung des Luxusverständnisses in der internationalen Hospitality Industrie" (development of the understanding of luxury in the international hospitality industry).
• "Privatgeführte Hotels haben großes Marktpotenzial" (privately run hotels have great market potential) , Cost & Logis from 20/05/2008: Read hereabout the meaning of brands in the hotel industry.